Real-estate agents + teams
Real Estate Ops Playbook
Close the 15-hour lead response gap.
Follow Up Boss + AI follow-up + fair-housing-safe copy. 11+ years of RE ops, installed for you.
Walkthrough video slot — offers.re-ops.demo
What you get
- FUB integration + AI SMS/voice first-touch inside 5 minutes
- Fair-housing-safe message templates (reviewed line by line)
- Smart-list scrubbing + MLS off-market verification
- Referral-network flow with broker-to-broker agreements
- Monthly performance dashboard: contact rate, appointment set, cost per appt
Deliverables
- 01End-to-end follow-up pipeline live on your FUB
- 02Template library (buyer, seller, expired, FSBO, open-house)
- 03MLS scrubbing workflow + weekly off-market report
- 04Monthly performance review + optimization cycle
Right fit if…
- — Solo agents and small teams in the US (Hudson Valley native, national-ready)
- — Anyone buying Zillow, Realtor.com, or Facebook leads and leaving them cold
- — Brokerages that want one follow-up standard across all agents
Skip it if…
- — Teams unwilling to use SMS/voice at scale (10DLC registration required)
- — Agents looking for MLS data resale — not what this is
FAQ
- Is this compliant?
- Yes — TCPA-compliant opt-outs in every message, DNC list scrubbing, time-of-day restrictions. Fair-housing language reviewed. 10DLC registration included.
- Does the AI pretend to be me?
- No. Identity disclosure is clear on first touch. Humans take over the moment intent signal appears.
- What if I already have an ISA?
- Great — this makes them 21× more effective. The AI handles first-touch and routing; your ISA handles qualified conversations.